Social Media Specialist

Job Description

<p>Menaitech is looking for a Social Media Specialist to join our ranks and be the driving force behind our marketing campaigns in KSA. We’re looking for someone who has a good working knowledge of social media platforms, an exceptional understanding of web metrics and analytics, and implement effective social media strategies to increase brand awareness, drive engagement, and achieve our marketing goals, as well as organize promotional events to reach out to the market and expand our company’s footprint.</p><p><br></p><p><strong>Requirements</strong></p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<span>Well acquainted with the local market and its terminology.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Bachelor’s degree in Digital Marketing or relevant field.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;A minimum experience of 5 years in a similar role.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;In-depth knowledge of various social media platforms, trends, and best practices.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Proficiency in using social media management tools and analytics platforms.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Strong copywriting and editing skills, with the ability to create compelling and engaging content using local white language.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Solid understanding of web metrics, and digital analytics, with the ability to generate, analyze and interpret data.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Up-to-date on the latest trends and best practices in online marketing and shifts in social media use.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Excellent analytical and problem-solving skills.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Creative and having good presentation skills.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Creative mindset with a passion for staying up to date with the latest social media trends and technologies.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Ability to work independently and collaboratively in a fast-paced environment.</span></p><p><br></p><p><strong>Responsibilities</strong></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Create and manage Saudi Arabia’s social media content calendars across various platforms, including Facebook, Instagram, Twitter, LinkedIn, and YouTube.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Plan and manage advertising campaigns (with a focus on digital campaigns), exhibitions, and promotional events.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Evaluate important metrics that affect traffic and target audience across all channels.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Track changes in consumer engagement following the roll-out of each marketing campaign.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Monitor market trends and analyze consumer market activities to identify opportunities.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Collaborate with cross-functional teams, including marketing, design, and product teams, to align social media efforts with overall marketing initiatives.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Develop and monitor campaign budgets.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Prepare accurate reports on our marketing campaign’s overall performance.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Assist in writing and editing creative content for all digital media projects.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Stay informed about emerging social media platforms and trends and provide recommendations for incorporating them into our social media strategy.</span></p><p><span>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Get involved with traditional marketing aspects (Gift searching, attending events, and following up with the printing press).</span></p>