Job Description
- Work on enhancing the brand in general.
- Stay on top of all trends and maintain best practices.
- Present completed ideas to team members.
- Take work from concept to final execution within deadlines.
- Cooperate with the rest of the creative team across different types of media.
- Understanding marketing initiatives, strategic positioning, and target audience.
- Producing sketches, storyboards, art layouts based on creative visions and ideas.
- Create designs, concepts, and sample layouts, based on knowledge of layout principles and esthetic design concepts.
- Develop graphics and layouts for product illustrations, company logos, and Web sites.
- Review final layouts and suggest improvements, as needed.
- Prepare illustrations or rough sketches of material, discussing them with supervisors and making necessary changes.
- Research new software or design concepts.
- Study illustrations and photographs to plan presentation of materials, products, or services.
- Prepare notes and instructions for workers who assemble and prepare final layouts for printing.
- Produce still and animated graphics for on-air and taped portions of Web news broadcasts etc.
Skills
- Proven work experience as a Social Media Specialist / Blogger or similar role
- Hands-on experience using various social media platforms to advertise
- Solid knowledge of SEO, keyword research and analytics tools (e.g. Google Analytics)
- Familiarity with online paid advertising
- Ability to deliver creative web content (text, image and video)
- Excellent communication skills