Senior Marketing Manager

Job Description

Job description / Role

Position Title: Senior Marketing Manager
Employment Type: Full Time
Salary: up to 45K AED all-inclusive depending on experience and qualifications
Job Location: Abu Dhabi, UAE

About the Client:
One of the prestige Retail companies in Abu Dhabi

Job Description:
• Contribute to the development and implementation of strategic marketing strategies in line with the overall business objectives
• Detailed marketing calendar including strategic awareness, tactical and brand positioning campaigns & promotions.
• Strategic communications plan creating a compelling story of the Company
• Commission dissect and utilize relevant research studies, insights, and trends to plan and formulate marketing strategies, tactics, and mechanics.
• Leverage data (through use of CRM) for marketing campaigns, utilizing the company’s databases and external data
• Continuously review changes to the market, consumer trends and competitor analysis, adjusting the marketing plan if necessary
• Build and grow the company database through ongoing marketing activities and leveraging key campaign to obtain segmented, categorized data and insights