Search Engine Optimization Specialist

October 2, 2023

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Job Description

<p>We are seeking search engine optimization (SEO) specialist a professional who specializes in optimizing websites for our clients to improve their visibility and rankings in search engine results pages (SERPs). Their main goal is to drive organic, targeted traffic to a website by making strategic changes and improvements to its content, structure, and overall online presence.</p><p><br></p><p>Responsibilities and skills typically associated with an SEO specialist:</p><ol><li>Keyword Research: Conducting research to identify relevant keywords and phrases that users are searching for in search engines.</li><li>On-Page Optimization: Optimizing website elements such as meta tags, headings, content, and internal links to make them more search engine-friendly.</li><li>Off-Page Optimization: Building high-quality backlinks from reputable websites to improve the website’s authority and visibility.</li><li>Technical SEO: Addressing technical issues that may affect a website’s performance and indexing by search engines, such as website speed, mobile responsiveness, and crawlability.</li><li>Content Optimization: Creating and optimizing website content to align with target keywords and provide value to users.</li><li>Data Analysis: Analyzing website traffic, rankings, and user behavior data to identify opportunities for improvement and track the effectiveness of SEO efforts.</li><li>Keeping Up with SEO Trends: Staying updated on the latest algorithm changes, industry trends, and best practices in SEO.</li><li>Communication and Collaboration: Working closely with web developers, content creators, and marketing teams to implement SEO strategies and ensure consistent optimization across various channels.</li></ol><p><br></p><p><br></p><p><br></p>