Job Description
Mrsool, an innovative Information Technology and Services company, is currently seeking a Product Marketing Analytics professional to join our fast-growing team. The ideal candidate should be an analytical and data-driven with a strong understanding of marketing and business strategy. In this role, you will be responsible for analyzing data to drive decisions on product development, pricing, promotion, and market positioning. If you are passionate about the intersection of marketing and data analytics and want to be part of a dynamic team, apply today.
Responsibilities
- Collect and analyze marketing data to identify trends and opportunities
- Develop and execute marketing strategies that are based on data insights
- Work with cross-functional teams to integrate data into marketing campaigns
- Track and measure the results of marketing campaigns
- Stay up-to-date on marketing trends and best practices
- Select and implement attribution platforms
- Work with marketing teams to ensure that attribution platforms are used effectively
- Integrate attribution platforms with CRM systems
- Track the performance of marketing campaigns across different channels
- Ensure that marketing tools are performing as expected
- Ensure that the data generated by marketing tools is accurate