PR113666-Individual Consultant for Visual and Graphic Content Creator
Job Description
"Mercy Corps Jordan is seeking qualified Individual consultant for Visual and Graphic Content Creator.
If you are interested, please contact Mercy Corps – Procurement Department at jo-procurement@mercycorps.org indicating the PR number in the subject line.
Last date and time for submission of the interests is on July 20, 2023, at 3:00 pm.
Project / Consultancy Title: Visual and Graphic Content Creator (National Individual) – USAID Tawazon – Promoting the Voice and Leadership of Women Activity
Location: Amman, Jordan
About Mercy Corps
Mercy Corps is a leading global organization powered by the belief that a better world is possible. In disaster, in hardship, in more than 40 countries around the world, we partner to put bold solutions into action, helping people triumph over adversity and build stronger communities now, and for the future. Mercy Corps has worked in Jordan since 2003 to implement a variety of programs funded by global public institutions, as well as private donors to meet the urgent needs of vulnerable populations, build cohesive and civically engaged communities, and increase inclusive economic opportunities. Mercy Corps’ current portfolio in Jordan focuses on three domains: resilient individuals, strong communities and governance, and environmentally sustainable and inclusive economic growth. Mercy Corps integrates crosscutting themes of youth, gender equality and empowerment, governance, natural resource management and technology.
About Tawazon – Promoting the Voice and Leadership of Women
Tawazon – The Promoting the Voice and Leadership of Women Activity is a five-year activity that will create transformational changes in gender relations at the family, community, and national levels to enhance gender equality and advance women’s leadership in Jordan. This will be achieved through: 1) strengthening the enabling environment and institutional capacity and addressing structural barriers for women to fully exercise their rights, express their agency and freely lead and participate in society without restrictions; 2) partnering with local stakeholders to counter prevailing prohibitive social norms that perpetuate gender inequality, undermine women’s agency to exercise their rights, and prevent transformative change in gender relations; and 3) advancing the inclusive and transparent leadership and decision-making participation of girls and women and 4) enriching collaboration amongst USAID’s Gender Community of Practice in order to strengthen coordination, scale innovative ideas, and promote accountability to gender equality among practitioners.
Purpose and Project Description
The Visual Content Creator is responsible for designing and producing materials that can be published on social media, digital media, and print. The content should be informative, up-to-date, and appealing to different audiences from adult men and women. The content include infographics, and short movies of two to three minutes long. The content also include social media posts for two social media campaigns; the International Day of the Girl Child, and the 16 Days of Activism Campaign.
Tawazon will provide the consultant with the required information and research to enable them design the content. All the content should be produced in Arabic. The content should display positive and engaging messages about – but not limited to – gender equality, women empowerment, women in leadership, and reducing the acceptance of gender-based violence.
SOW Objectives
• Develop creative briefs for each of the five infographics. The creative brief is a summary of the applied creative elements, main messages, theme, and tone of voice. The creative briefs will develop in collaboration with Tawazon team.
• Develop storyboards and scripts for short films. The consultant will work with Tawazon team to research and select stories for filming. The consultant will draft a storyboard or a script, as required, before filming and share with Tawazon for final approval.
• Develop creative briefs for two social media campaigns. Tawazon will provide the consultant with the required information about the campaigns to develop the creative brief.
• Design and finalize five infographics.
• Film and produce five short movies. Each film is from two to three minutes long. All films should have English subtitles, music, captions, images needed. Tawazon will provide support in communicating with individuals and organizations featured in the films. The consultant will be responsible for all transportation and accommodation costs.
• Design social media posts for the two above mentioned campaign. The International Day of the Girl Child campaign should have at least three posts, whereas the 16 Days of Activism Campaign should have five posts.
• At least one in-person meeting with Tawazon team every week through the duration of the assignment.
Required Experience & Skills
• Bachelor’s degree in a related field.
• At least seven years related experience in developing and designing communications materials in both Arabic and English language.
• Working knowledge of USAID standards and guidelines – especially regarding branding, marking and communications – is a must.
• Demonstrate flexibility, adaptability, and the ability to perform and collaborate under challenging conditions.
• Demonstrate ability to apply critical thinking in creative work to create messages that encourage positive and transformative change.
• Experience in women and girl’s empowerment, gender-based violence, community mobilization, or social behavior change programs is preferred.
• Proficiency in Microsoft Office applications including Excel and Word and ability to use information technology as a tool and resource.
• Proficiency in working with design software and video/photo taking and editing.
• Fluency in both Arabic and English (written and spoken).
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