Performance Specialist

Job Description

<p><strong>Mo Works Creative Agency</strong></p><p><em>”Our mission is to&nbsp;empower those building a better future.”</em></p><p><br></p><p><strong>Mo Works is a full-service creative agency based in Australia delivering digital solutions that spark conversations, create amazing experiences and make meaningful connections. With our hands wrapped around the globe and an agile mindset, we are a high-growth agency that launches fast, learns fast, and moves fast. We offer a wide range of bespoke services to enhance brands, harness products’ true potential, drive commerce, and promote global/national expansion.</strong></p><p><br></p><p><strong>You can learn more about us via moworks.com.au or instagram.com/moworks </strong></p><p><br></p><p><strong>– The Opportunity &amp; Role –</strong></p><p>We are amping up our marketing capabilities and looking for a Performance <span>Specialist (Ads)</span> to plan, set up and oversee our client’s ad marketing campaigns <strong>(Google Ads, META Advertising, Linkedin Campaigns</strong>), ensuring they are effective and carried out according to goals, budget and time. This role will oversee the development, execution and management of performance campaigns, including strategy, content, media buying, campaigns management, data analysis and reporting.</p><p><br></p><p>– <strong>The Ideal Candidate </strong>–</p><p>Strong candidates will have at least two years of experience in marketing campaign/performance management <strong>(Managing digital ads</strong>). We are also looking for a candidate who can demonstrate the following qualities:</p><ul><li>Develop and implement a fresh marketing and communications strategy that supports B2B target audiences</li><li>Expertise across <strong>Google AdWords, Google Analytics, SEMRush, Meta Business, Linkedin Ad Manager and Twitter Ads</strong></li><li>Bid management skills</li><li>Ability to refine campaigns by producing detailed reports and providing meaningful insights and recommendations</li><li>Analytical and strategic thinking</li><li>Possesses a curious, entrepreneurial mindset</li><li>Great communicator</li><li>Accountable for setting goals and consistent performance outcomes</li><li>Strong attention to detail</li></ul><p><br></p><p>Good to have: </p><ul><li>Expertise across Firebase, Hubspot, Activecampaign, Mailchimp, Klaviyo or/and Shopify</li><li>Marketing automation (Emails, SMS, Push notification)</li><li><span>Good understanding of automation, customer retention, marketing and segmentation strategies</span></li></ul><p><br></p><p><strong>Inclusions</strong></p><ul><li>Ongoing training opportunities</li><li>Long-term growth and development plans</li><li>Flexibility and a good work-life balance</li><li>A collaborative business environment that encourages participation</li><li>A supportive team that values each other and their unique skills and&nbsp;attributes</li><li>Work with a genuinely positive and creative team&nbsp;</li><li>Challenging projects for interesting and creative clients</li></ul><p><br></p><p><strong>Are you the next Mo Works star?</strong></p><p>If you think you’re up for the challenge, we would love to review your profile. We also request your cover letter and resume to be sent with your application.</p>