Media Buyer

Job Description

<p><strong>Full Time Media Buyer job for a Digital marketing agency based in El sheikh Zayed City.</strong></p><p><br></p><p><strong>Job Details</strong></p><p>📍 Full-time positions (On-site)</p><p>📍 Work days are from Sunday to Thursday</p><p>📍 Work hours are from 9 to 5:30</p><p>📍 The ideal candidate should be a 6th of October city or Sheikh Zayed or Giza area resident.</p><p>📍 If interested you can send your cv or resume/portfolio to our email: <strong>career@cactusca.com</strong></p><p><br></p><p><strong>Responsibilities:</strong></p><ul><li>Develop and implement media buying strategies to achieve client objectives and campaign goals.</li><li>Conduct market research to identify target audiences and media consumption habits.</li><li>Collaborate with clients and internal stakeholders to understand campaign requirements and objectives.</li><li>Negotiate media rates, terms, and placements with publishers and media vendors to ensure optimal value for our clients.</li><li>Create media plans that outline the recommended media channels, budget allocations, and flighting schedules.</li><li>Monitor and optimize media campaigns to maximize performance and return on investment (ROI).</li><li>Analyze campaign data and generate reports to provide insights and recommendations for future optimizations.</li><li>Stay updated with industry trends, new media channels, and advertising technologies to enhance campaign effectiveness.</li><li>Maintain relationships with media vendors and stay informed about new advertising opportunities.</li><li>Ensure compliance with legal and industry standards, such as data privacy regulations and advertising guidelines.</li><li>Collaborate with the creative team to develop impactful ad copies and visuals that align with campaign objectives.</li></ul><p><strong>Requirements:</strong></p><ul><li>Bachelor’s degree in marketing, advertising, or a related field.</li><li>2 to 5 years of experience as a Media Buyer or in a similar role within an advertising agency or marketing department.</li><li>Perfect English &amp; Arabic writing skills.</li><li>Strong understanding of media planning and buying processes across various channels.</li><li>Familiarity with media research tools, industry metrics, and audience measurement techniques.</li><li>Proficiency in using media buying software and platforms (e.g., Google Ads, Facebook Ads Manager).</li><li>Analytical mindset with the ability to interpret data and generate actionable insights.</li><li>Excellent negotiation, communication, and interpersonal skills.</li><li>Detail-oriented and organized, with the ability to manage multiple campaigns simultaneously.</li><li>Ability to work collaboratively in a fast-paced, deadline-driven environment.</li><li>Knowledge of current advertising trends, consumer behavior, and digital marketing best practices.</li></ul><p></p>