Marketing Specialist
Job Description
<br><p>To coordinate and execute marketing activities, promotions and events for the allocated Business Portfolio (BP), in full alignment with the policies and procedures of the MBH and the Brand / Principals guidelines.</p><p>Responsibilities</p><ul><li>Assist in the development of yearly and quarterly marketing plans and calendar of activities for the respective portfolio of brands.</li><li>Execute assigned marketing activities for the BP, as per the agreed plans, budgets, and timelines. • Ensuring that all the respective brands within the BU apply and adhere to the guidelines across all managed marketing activities.</li><li>Coordinate on daily basis with sales team, and/or BU managers to identify possible marketing requirements and support for the business.</li><li>Coordinate with the sales team on weekly basis regarding all marketing requirements ranging from POS, posters, brochures, media requirements, merchandising, PR, CRM and database capturing, displays, etc.</li><li>Liaise with vendors to ensure production of POS material and marketing collateral in line with marketing objectives and agreed timelines.</li><li>Assist line manager in collating data for reports on brand performance, marketing initiatives, post activity reports after each activity. as required.</li><li>Assist in collating competitors ‘activities, communication, pricing, packaging, and planning.</li><li>Maintain the archiving system for all executed elements in the marketing calendar and ensure all relevant databases / systems are updated as mandated.</li><li>Support the team on maintenance of annual budgets including allocation of monthly phasing.</li><li>Update and maintain the marketing calendar for all promotional initiatives.</li></ul><p><br></p><p>Qualifications</p><ul><li>3-5 years of experience in marketing (digital and classic). </li><li>BA in Marketing or a related field.</li><li>Excellent writing and communication skills.</li><li>Attention to detail for precise analysis of data.</li></ul><p><br></p>
