Marketing Manager

Job Description

<p><span>Marketing Managers are responsible for developing and implementing marketing strategies to promote the company’s products or services, increase brand awareness, attract customers, and drive sales.</span></p><p>&nbsp;</p><p><strong>Responsibilities</strong></p><ul><li><span>&nbsp;</span><span>Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.</span></li><li><span>Deploy successful marketing campaigns and own their implementation from ideation to execution.</span></li><li><span>Experiment with a variety of organic and paid acquisition channels like content creation, content creation, event management, publicity, social media, lead generation campaigns, copywriting, and performance analysis.</span></li><li><span>Produce valuable and engaging content for our website and blog that attracts and converts our target </span></li><li><span>Build strategic relationships and partner with key industry players, agencies, and </span></li><li><span>&nbsp;</span><span>Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds </span></li><li><span>&nbsp;</span><span>Oversee and approve marketing material, from website banners to hard copy brochures and case </span></li><li><span>Measure and report on the performance of marketing campaigns, gain insight and assess against </span></li><li><span>&nbsp;</span><span>Analyze consumer behavior and adjust email and advertising campaigns accordingly.</span></li><li><span>Analyzing market trends and preparing forecasts.</span></li><li><span>&nbsp;</span><span>Oversee client’s events and seminars as when required.</span></li><li><span>&nbsp;Approve execution of Marketing Corporate Communications and Corporate Social Responsibility calendars.</span></li></ul><p><br></p><p><strong>Qualifications</strong></p><ul><li>Degree in marketing or related business degree.</li><li>Professional Marketing Qualification will be an added advantage.</li><li>At least 5 years’ experience in marketing.</li></ul><p><br></p>