Marketing Executive

Marketing & Advertising
Saudi Arabia 🇸🇦
October 2, 2023

Apply for this job

Email *

Job Description

Job Description


  • Create comprehensive marketing plans aligned with company goals and objectives.

  • Identify target markets and customer segments for specific rental equipment offerings.

  • Conduct market research to understand customer needs, preferences, and competition.

  • Devise pricing strategies, promotional activities, and advertising campaigns.

  • Ensure consistent brand messaging and positioning across all marketing channels.

  • Develop compelling content for various marketing materials, including brochures, presentations, website content, and social media platforms.

  • Collaborate with the design team to create visually appealing marketing collateral.

  • Monitor and respond to customer inquiries, feedback, and reviews on social media and other platforms.

  • Manage the company’s website and ensure it is up-to-date with relevant information and optimized for search engines.

  • Plan and execute digital marketing campaigns across platforms such as social media, email marketing, and search engine marketing.

  • Monitor and analyze website traffic, user engagement, and conversion rates using analytics tools.

  • Stay up-to-date with digital marketing trends and explore new avenues for online promotion.

  • Collaborate with the sales team to develop marketing materials, presentations, and proposals.

  • Assist in organizing and participating in industry trade shows, exhibitions, and other events.

  • Implement lead generation strategies and track the effectiveness of marketing campaigns in generating qualified leads.

  • Work closely with the sales team to nurture leads and support the conversion process.

  • Monitor marketing metrics, such as ROI, customer acquisition cost, and customer lifetime value.

  • Generate reports on marketing activities, campaign performance, and key performance indicators (KPIs).

  • Analyze market trends, customer behavior, and competitor activities to identify areas for improvement and growth.

  • Make data-driven recommendations to optimize marketing strategies and tactics.

Related Jobs