Job Description
Onex Beauty Group is looking for a Digital Marketing Specialist to join our growing team!
Job Scope —
Responsible for executing effective marketing strategies, assisting with campaign development, analyzing the effectiveness of each campaign and developing our lead generation programs. The successful candidate will play an integral role in building and engaging the company’s customer base and creating effective strategies that will promote the long-term growth of our firm.
• Develop Marketing strategies and tactics to increase our brand awareness and image, increase our customer retention and acquisition, along with proper KPIs directly proportional to the company objectives.
• Collect, compile, and analyze market trends, demographics, and other relevant information to prepare the Marketing strategy and design projects which will cater to it.
• Use various market study tools such as conducting surveys, capturing customer feedback through different channels of communication, after sales service and networking to plan actions and improve customer experience.
• Plan and develop Customer relationship management process and technologies and perform the marketing segmentation, targeting and positioning for each service and product line in order to increase the marketing mix.
• Plan, develop, implement marketing mix included the marketing promotion such as advertising, merchandising, and trade promotion programs along with sustaining rapport with key accounts by making periodic visits; exploring specific needs; anticipating new opportunities.
• Develop and execute integrated online strategy using email campaigns, blogs, forums, and other social media experience to generate leads along with identifying trends, measuring, and reporting performance of all digital marketing campaigns against ROI and KPIs.
• Leverage existing media relationships and cultivate new contacts within business by managing media inquiries and interview requests, creating content for press releases, articles, and keynote presentations.
Kindly send your CVs and portfolio of your digital creations to careers@onexbeautygroup.com