Digital Marketing Strategist

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Job Description

<p>We are a fast-blooming flower e-commerce business that delivers beautiful flowers and exceptional customer service. We seek a talented and creative Digital Marketing Strategist to join our team and help us grow our online presence.</p><p><br></p><p>As a Digital Marketing Strategist, you will be responsible for developing and executing digital marketing campaigns across various channels, including social media, email, search engine optimization (SEO), and paid advertising. You will work closely with our marketing and sales teams to develop effective strategies that drive traffic, increase sales, and promote brand awareness.</p><p><br></p><p>Responsibilities:</p><p><br></p><p>-Develop and execute digital marketing campaigns across multiple channels</p><p>-Manage and optimize paid advertising campaigns, including search, social media, and display advertising</p><p>-Monitor and analyze website traffic and campaign performance using web analytics tools</p><p>-Identify trends and insights to optimize campaign performance and drive traffic and sales</p><p>-Develop and execute email marketing campaigns that engage our customers and drive sales</p><p>-Optimize our website for search engines and improve our search engine rankings through SEO strategies</p><p>-Develop and maintain a social media strategy that promotes our brand and engages our customers</p><p>-Collaborate with the marketing and sales teams to develop and execute effective marketing strategies</p><p>-Keep up-to-date with the latest trends and best practices in digital marketing</p><p><br></p><p>Qualifications:</p><p><br></p><p>-Bachelor’s degree in marketing, digital media, or a related field</p><p>-3+ years of experience in digital marketing, with a focus on e-commerce and/or retail industries</p><p>-Strong knowledge of digital marketing channels, including social media, email, SEO, and paid advertising</p><p>-Proficiency in Google Analytics and other web analytics tools</p><p>-Strong analytical and problem-solving skills</p><p>-Excellent written and verbal communication skills</p><p>-Ability to work independently and as part of a team</p><p>Experience with website optimization and A/B testing is a plus</p><p><br></p><p>Our company is committed to building a diverse and inclusive workplace. We welcome everyone. If you meet the qualifications for this position and are excited about the opportunity to work with a dynamic and passionate team, please submit your resume and cover letter today.</p>