Digital Marketing Specialist
Job Description
<p><strong>About the Company</strong></p><p><br></p><p>Beirut Living Real Estate is a well-established and reputable real estate company that has been operating in the industry for 11 successful years. We specialize in providing high-quality residential and commercial properties in the vibrant city of Beirut. Our commitment to excellence, customer satisfaction, and innovation has made us a leader in the real estate market.</p><p><br></p><p><strong>Job Description</strong></p><p><br></p><p>We are seeking a talented and highly motivated Digital Marketing Specialist to join our dynamic team. As a Digital Marketing Specialist at Beirut Living Real Estate, you will play a crucial role in developing and implementing our digital marketing strategies to drive brand awareness, attract potential buyers and renters, and ultimately contribute to the company’s growth.</p><p><br></p><p><strong>Responsibilities</strong></p><p><br></p><ol><li>Develop and execute comprehensive digital marketing strategies to promote Beirut Living Real Estate and its properties across various online channels, including but not limited to social media, search engines, email marketing, and display advertising.</li><li>Create engaging and compelling content for digital platforms, including website, blog, social media, and email campaigns, to enhance brand visibility and generate leads.</li><li>Conduct market research to identify target audiences, industry trends, and competitors’ activities, and utilize this information to refine marketing strategies and stay ahead of the competition.</li><li>Optimize website content and structure for search engine visibility (SEO) to improve organic search rankings and drive relevant traffic to our website.</li><li>Monitor and analyze key performance metrics, such as website traffic, conversion rates, social media engagement, and email campaign performance, and provide regular reports and insights to the management team.</li><li>Collaborate with cross-functional teams, including sales, design, and content creation, to ensure cohesive and consistent messaging across all marketing channels.</li><li>Stay updated with the latest trends and best practices in digital marketing and proactively suggest innovative ideas and strategies to improve campaign performance and audience engagement.</li><li>Manage and maintain the company’s online presence, including website updates, social media profiles, online directories, and review platforms.</li><li>Build and maintain strong relationships with external partners, such as agencies, vendors, influencers, and media outlets, to leverage additional promotional opportunities and partnerships.</li></ol><p><br></p><p><strong>Qualifications</strong></p><p><br></p><ol><li>Bachelor’s degree in Marketing, Communications, or a related field. Relevant certifications or additional courses in digital marketing are a plus.</li><li>3 to 5 years of Proven work experience as a Digital Marketing Specialist or similar role in the real estate industry, with a track record of successful digital marketing campaigns.</li><li>Strong creative and analytical skills, with the ability to think strategically and execute tactically.</li><li>Excellent written and verbal communication skills, with the ability to create compelling content and effectively communicate with diverse audiences.</li><li>Proficiency in digital marketing tools and platforms, including social media management tools, content management systems (CMS), email marketing platforms, and web analytics tools.</li><li>Solid understanding of SEO principles, keyword research, and best practices in optimizing website content for search engines.</li><li>Knowledge of the real estate industry, market trends, and buyer personas.</li><li>Familiarity with graphic design software and basic design principles is desirable but not mandatory.</li><li>Strong organizational and project management skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment.</li><li>A positive attitude, team player mentality, and a strong sense of professionalism.</li></ol><p><br></p><p>Join our Beirut Living Real Estate team and contribute to our continued success in providing exceptional real estate solutions.</p><p><br></p><p>To apply, please submit your resume, a cover letter highlighting your relevant experience, and any relevant digital marketing portfolio or samples of your work. You can submit it directly to <span>careers@beirut-living.com</span></p>
