Digital Marketing Manager
Job Description
We are looking for a talented Digital Marketing Manager with a proven track record in running successful digital marketing campaigns across various platforms. The ideal candidate will possess expertise in managing social media advertising campaigns on platforms such as Facebook, Instagram, Twitter, and have a strong understanding of the Google Display Network. In addition, experience in search engine optimization (SEO) is crucial for this role.<br><br>Responsibilities:<br><br>Develop and execute comprehensive digital marketing strategies to enhance brand visibility, drive traffic, and generate leads.<br><br>Plan, implement, and monitor paid advertising campaigns across social media platforms, including Facebook, Instagram, Twitter, and the Google Display Network.<br><br>Conduct market research and competitor analysis to identify trends and opportunities for growth.<br><br>Optimize campaigns through A/B testing, tracking key performance indicators (KPIs), and making data-driven decisions to maximize ROI.<br><br>Collaborate with cross-functional teams to ensure consistency and alignment of digital marketing efforts with overall marketing objectives.<br><br>Stay up-to-date with industry trends, emerging technologies, and best practices in digital marketing to drive continuous improvement.<br><br>Requirements:<br><br>Bachelor’s degree in Marketing, Business Administration, or a related field.<br><br>Proven experience as a Digital Marketing Manager or a similar role.<br><br>In-depth knowledge of running successful social media advertising campaigns on Facebook, Instagram, Twitter, and the Google Display Network.<br><br>Proficiency in SEO techniques and best practices.<br>Strong analytical skills and the ability to interpret data to drive strategic decisions.<br><br>Familiarity with marketing automation tools and web analytics platforms.<br><br>Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.<br><br>Detail-oriented with strong organizational and project management skills.<br><br>Results-driven mindset with a focus on continuous improvement and achieving targets.
