Digital Maketing Manager

Job Description

<p>As a Digital Marketing Specialist based in Dubai, you will play a crucial role in developing and executing digital marketing strategies to promote and enhance the online presence of our company in the local market. </p><p>Responsibilities:</p><p><br></p><ul><li>&nbsp;Develop and execute comprehensive digital marketing strategies to achieve business objectives and targets for the Dubai market.</li><li>&nbsp;Conduct market research and competitor analysis to identify trends, opportunities, and potential target audiences.</li><li>Create engaging and persuasive content for digital platforms, including websites, social media, email marketing, blogs, and online advertisements.</li><li>Manage and optimize paid digital advertising campaigns, such as Google Ads, social media ads, and display ads, to maximize ROI.</li><li>Utilize SEO techniques to improve website visibility and organic search rankings.</li><li>Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts and make data-driven recommendations for improvement.</li><li>Collaborate with internal teams, such as graphic designers, content writers, and developers, to ensure the timely delivery of high-quality digital assets.</li><li>Stay up-to-date with the latest industry trends, technologies, and best practices in digital marketing, and apply them to enhance the company’s online presence.</li><li>Track and report on the performance of digital marketing campaigns, providing insights and recommendations for optimization.</li></ul><p><br></p><p><br></p><p>Qualifications:</p><p><br></p><ul><li>Bachelor’s degree in Marketing, Digital Marketing, or a related field.</li><li>Proven experience in digital marketing, preferably in a similar role focused on the Dubai market.</li><li>Solid knowledge of digital marketing channels, including SEO, SEM, social media, email marketing, content marketing, and display advertising.</li><li>Experience managing and optimizing digital advertising campaigns, particularly on Google Ads and social media platforms (e.g., Facebook, Instagram, LinkedIn).</li><li>Proficiency in using digital marketing tools and platforms, such as Google Analytics, marketing automation software, and social media management tools.</li></ul>