Content Creator

Job Description

<ul><li>Develop and execute creative content strategies that align with the companys marketing goals</li><li>Write, edit, and design all types of content, including blog posts, articles, social media posts, infographics, and videos</li><li>Research and stay up-to-date on the latest trends in content marketing</li><li>Collaborate with other members of the marketing team to develop and execute marketing campaigns</li><li>Measure the effectiveness of content marketing campaigns and make recommendations for improvement</li><li>Research industry-related topics</li><li>Prepare well-structured drafts using digital publishing platforms</li><li>Create and distribute marketing copy to advertise the company’s company and products</li><li>Edit and proofread written pieces before publication</li><li>Conduct keyword research and use SEO guidelines to optimize content</li><li>Promote content on social networks and monitor engagement (e.g. comments and shares)</li><li>Coordinate with marketing to illustrate articles</li><li>Measure web traffic to content (e.g. conversion and bounce rates)</li><li>Update our websites as needed<br></li></ul><strong><u>Requirements<br></u></strong><ul><li>3+ years of experience in content creation</li><li>Bachelors degree in English, communications, marketing, or a related field</li><li>Strong understanding of the latest trends in content marketing and be able to create engaging and visually appealing content that drives results.</li><li>Experience with digital publishing and generating traffic and leads for new business.</li><li>Strong writing and editing skills</li><li>Excellent visual design skills</li><li>Ability to work independently and as part of a team</li><li>Strong understanding of the latest trends in content marketing</li><li>Proficiency in social media platforms</li><li>Experience with video editing and production</li><li>Experience with SEO</li><li>Experience with data analysis</li><li>Creativity and a passion for storytelling<br></li></ul>