Job Description
Inspired Education is the leading global group of premium schools, with a portfolio of over 100 premium private schools spanning six continents which utilise proven educational practices from every corner of the globe, ensuring over 80,000 students receive a world-class learning experience from Kindergarten to Year 13. In addition, we are delighted to be recognised in the top 10 highest value private companies in the UK by Beauhurst.<p><br></p>In over 24 countries, Inspired schools are individually developed and anchored in the vibrant cultures of their respective locations. They collectively form an international family of schools that nurtures each student’s academic and personal development in a progressive, dynamic, and innovative learning environment.<p><br></p>By joining our award-winning team of over 12,000 employees, you can work in state-of-the-art facilities alongside industry-renowned educators and leaders in some of the world’s most desirable locations. We invest heavily in our team members who enjoy industry-leading professional development, exceptional career opportunities, and mobility across our group.<p><br></p><strong>ROLE SUMMARY:</strong><p><br></p>As the Head of Admissions, you will be responsible for leading the acquisition and conversion, including the outreach and recruitment events and supporting the retention strategy.<p><br></p>Reporting to the Principal and the Director of Customer Acquisition & Experience for the Middle East and North Africa (MENA), you will be target focused and responsible for the delivery and development of a highly effective acquisition and retention function, one that is responsive to the evolving needs of student enrolment within our schools, grounded in the principles of customer service excellence and the values of Kingβs School The Crown. The successful candidate will bring innovative thinking and a collaborative leadership style to advise the Head of School and motivate and empower the Admissions team and/or Senior Leadership team, resulting in enhanced enrolment and retention outcomes for the school.<p><br></p>The Head of Admissions is expected to have a whole school approach and ensure that they understand the importance of daily school life and school events in relation to termly activities. He or she will also be expected to attend whole school events to gain a thorough understanding of the academic and pastoral experiences that students can expect when coming to Kingβs School The Crown.<p><br></p><strong>KEY RESPONSIBILITIES:</strong><p><br></p>The Head of Admissions will drive enrolment success, from the initial point of enquiry from parents until the student enrols in the school. This process will include responsibility for ensuring the entire database is fully utilised to allow relevant records to be accurate and up-to-date. The statistics generated will help the school to assess the extent to which the strategies employed are useful and if remedial action is required.<p><br></p><strong>The aim is to secure student enrolment through the following:</strong><p><br></p><ul><li>To implement the admissions commercial strategy (focused on student acquisition and retention from enquiry to enrolment) for the school, working closely with the Director of CX, the Head and Group marketing team. </li><li>Communicate with parents of prospective and exchange students as first point of contact, to ensure they receive accurate and timely information and advice regarding admission to the school. </li><li>Lead the Admissions team and/or guide the Head of School and SLT to achieve sales targets, ensuring they have the knowledge, training and support to deliver a customer-centred service to support student growth. </li><li>Deliver best-in-class tours for prospective parents and partnership prospects (businesses, embassies etc). These will be conducted throughout the year (within and out of term time as required). </li><li>Ensure service standards and quality assurance procedures are met and evolve with parent expectations and needs. </li><li>Ensure admissions, conversion approach and associated processes enable the school to optimise achievement of student recruitment targets with significant accountability for conversion from enquiry to application and application to enrolment. </li><li>Guide the Senior Leadership Team to implement best practice processes to increase retention. This includes leading the customer insights programme, managing potential leaver files and participating in retention focussed student & parent events. </li><li>Working with the Group Marketing Department, support the production of relevant publications such as school calendars, newsletters, prospectus, academic results, university destinations, etc. to ensure information is conveyed clearly and concisely, positively promoting the attributes of the school at all touch points. </li><li>Generate and maintain a close network of partners, prospective parents, students, feeder schools, partner organisations, colleges, local businesses and visitors to the school. </li><li>Undertake data analysis and lead, develop and be fully responsible in maintaining accurate data in school systems, enabling responsive decision-making through the enrolment process and accurate forecasting during annual planning. </li></ul><p><br></p>Whilst every effort has been made to explain the main duties and responsibilities of the post, each individual task undertaken may not be identified. The duties are not intended as a restrictive list and may be extended or altered to include other tasks that are commensurate with the nature of the role as Head of Admissions with a primary focus on student enrolment.<p><br></p><strong>THE IDEAL CANDIDATE WILL HAVE:</strong><p><br></p><strong>Qualifications And Experience</strong><p><br></p><ul><li>Sales management experience within professional services setting. </li><li>Track record of exceeding sales targets. </li><li>Strong leadership and influencing skills. </li><li>An understanding of the principles of sales and marketing. </li><li>Outstanding interpersonal skills with an ability to performance manage a team of business developers and build effective and trusting relationships and professional networks in the wider community. </li><li>Highly competent using a range of IT systems including MIS & data analytics tools. </li><li>Experience of working with CRM systems and integration with the sales life cycle. </li><li>Ability to communicate effectively and build confidence and credibility at senior levels both in person and through papers, presentations and reports. This includes the ability to distil and communicate complex information, to persuade and influence, and to keep the school abreast of progress and performance. </li><li>Strong data analysis and interpretation skills. </li><li>Ability to operate at a strategic level whilst ensuring translation of the strategy into clear, measurable deliverables. </li><li>Demonstrable experience of managing budgets, resources and funding, driving enhancements in systems and processes to deliver improved performance. </li><li>Understanding of and ability to build strong customer advocacy and repeat client loyalty and retention. </li><li>Experience working with the education sector is desirable but not essential. </li></ul><p><br></p><strong>Personal Qualities</strong><p><br></p><ul><li>Be flexible, reliable and well organised. </li><li>Have excellent time management skills. </li><li>Have a proactive approach to work; have personal integrity and the drive to do what is best for the students, parents and the school. </li><li>An innovative thinker, with strong collaboration skills and a high degree of professional integrity. </li><li>Can demonstrate agility and ability to problem solve. </li></ul><p><br></p><strong>SAFEGUARDING STATEMENT</strong><p><br></p>Inspired Education Group is committed to safeguarding and promoting the welfare of children and young people and expects all staff, volunteers and other third parties to share this commitment. Safer recruitment practices and pre-employment background checks will be undertaken before any appointment is confirmed.<p><br></p>Visit our website for more information, please click here<p><br></p>#LINK