Digital Marketing Specialist

Job Description

<p>We are looking for a Digital Marketing Specialist to join our team in Ariana – Tunisia. As a Digital Marketing Specialist, you will be responsible for all digital marketing campaigns, including generating leads, conducting market research and actively engaging with the business to optimize the performance of our digital strategies.</p><p>&nbsp;</p><p><strong>Responsibilities</strong></p><ul><li>Develop and execute digital marketing strategies</li><li>Manage online advertising campaigns</li><li>Perform search engine optimization (SEO) activities</li><li>Handle social media management</li><li>Create and implement content marketing strategies</li><li>Design and execute email marketing campaigns</li><li>Monitor and analyze campaign performance using analytics tools</li><li>Stay updated with industry trends and best practices</li><li>Communicate and build relationships with clients</li><li>Collaborate with cross-functional teams within the agency</li></ul><p><br></p><p><strong>Qualifications</strong></p><ul><li>Proven experience as a digital marketing specialist or similar role</li><li>Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods</li><li>Demonstrable experience in marketing data analytics and tools</li><li>Solid computer skills, including MS Office, marketing software (Adobe Creative Suite and CRM) and applications (Web analytics, Google Adwords etc.)</li><li>Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired</li><li>Well-organized and detail-oriented</li><li>Exceptional communication and writing skills</li><li>Commercial awareness partnered with a creative mind</li></ul>