Job Description
<p>Tips: Provide a summary of the role, what success in the position looks like, and how this role fits into the organization overall.</p><p><br></p><p><strong>Responsibilities</strong></p><ul><li>Research industry-related topics</li><li>Prepare well-structured drafts using digital publishing platforms</li><li>Create and distribute marketing copy to advertise our company and products</li><li>Interview industry professionals and incorporate their views in blog posts</li><li>Edit and proofread written pieces before publication</li><li>Conduct keyword research and use SEO guidelines to optimize content</li><li>Promote content on social networks and monitor engagement (e.g. comments and shares)</li><li>Identify customers’ needs and recommend new topics</li><li>Coordinate with marketing and design teams to illustrate articles</li><li>Measure web traffic to content (e.g. conversion and bounce rates)</li><li>Update our websites as needed</li></ul><p><br></p><p><strong>Qualifications</strong></p><ul><li>Bachelor’s degree in English, marketing, or a similar field.</li><li>Experience creating strong, engaging content.</li><li>A portfolio of applicable outputs.</li><li>An understanding of SEO best practices.</li><li>Demonstrated excellence in writing, proofreading, and editing.</li><li>Excellent research, organizational, and time management skills.</li><li>Strong listening and communication skills.</li><li>The capacity to work independently and collaboratively.</li><li>Ability to work efficiently without compromising quality or accuracy.</li></ul><p><br></p>