Sales And Marketing Specialist

Job Description

<p><strong>- Responsibilities</strong></p><p><br></p><ol><li>Develop, implement, and track marketing programs such as email, social media, or digital campaigns, and events</li><li>Collaborate with other internal teams (e.g. product and sales) to develop and monitor strategic marketing initiatives</li><li>Analyze and report on the performance and efficiency of campaigns</li><li>Conduct market research and analyze trends to identify new marketing opportunities</li><li>Develop and create marketing materials, such as sales and product collateral, and ensure brand guidelines are met</li><li>Write, proofread, and edit creative and technical content across different mediums</li><li>Work with external agencies and vendors to execute marketing programs</li></ol><p><br></p><p><strong>- Qualifications </strong></p><p><br></p><ol><li>Strong knowledge of various marketing and analytics tools such as Marketo, Google Analytics, CRM systems (e.g. Salesforce), and content management systems</li><li>Excellent analytical skills and a knack for data analysis</li><li>Strong written and verbal communication skills</li><li>Skilled in writing and editing content with an attention to detail</li><li>Strong prioritization, organization, and project management skills</li><li>Ability to travel as necessary</li></ol>