Paid Media Specialist

Job Description

<p><strong>Job Title</strong>: Paid Media Specialist</p><p><br></p><p><strong>Job Type</strong>: Full-time, Remote</p><p><br></p><p><strong>Salary</strong>: $700 monthly (that’s fixed regardless of Egyptian currency fluctuations)</p><p><br></p><p><strong>About us</strong></p><p>We are a growth marketing agency specializing in scaling businesses through data-driven growth activities. We service clients across the Middle East, Europe, Africa and Australia, delivering top-tier results through paid media campaigns, conversion optimization and marketing automation.</p><p><br></p><p><strong>Job Description</strong></p><p>We are looking for an experienced Paid Media Specialist to manage our clients’ advertising campaigns across various digital platforms. The ideal candidate should have experience running performance marketing campaigns in English and Arabic, with a minimum of 4 years of relevant experience in the field.</p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Set up paid media campaigns across a variety of platforms including Google Ads, Facebook Ads, Twitter Ads, and Snapchat Ads.</li><li>Conduct thorough audience research to target the right user segments.</li><li>Monitor and optimize campaigns to meet client’s goals and budget.</li><li>Leverage analytics tools such as Google Analytics and Google Tag Manager to track campaign performance, interpret key metrics, and make data-driven decisions.</li><li>Provide insightful, regular reports to clients on campaign performance. We use Looker to automate reporting. </li><li>Stay up-to-date with the latest digital marketing trends and potential new channels and strategies to keep us ahead.</li></ul><p><br></p><p><strong>Qualifications</strong></p><ul><li>A minimum of 4 years of hands-on experience in paid media advertising.</li><li>Proven experience in managing successful performance marketing campaigns in both Arabic and English.</li><li>Extensive knowledge of Google Ads, Facebook Ads, Twitter Ads, Snapchat Ads, Google Analytics, and Google Tag Manager.</li><li>Someone who takes responsibility and doesn’t need micro-managing. </li></ul><p><br></p><p><strong>How to Apply</strong></p><p>To stand out, we suggest you send us a video along with your resume. We’d like to see you talk about your experience. You can do this in Arabic.</p>