Digital Marketing Specialist

Job Description

<p>We are looking for a qualified Digital marketing specialist to join our team. You will lead our marketing efforts using new media and digital tools.</p><p>&nbsp;</p><p><strong>Responsibilities</strong></p><ul><li>Design digital media campaigns aligned with business goals</li><li>Coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts)</li><li>Manage end-to-end digital projects</li><li>Establish our web presence to boost brand awareness</li><li>Maintain a strong online company voice through social media</li><li>Liaise with Marketing, Sales and Product development teams to ensure brand consistency</li><li>Suggest and implement direct marketing methods to increase profitability</li><li>Monitor ROI and KPIs</li><li>Stay up-to-date with digital media developments</li></ul><p><br></p><p><strong>Qualifications</strong></p><ul><li>Proven work experience as a Digital media specialist or Digital marketing manager</li><li>Solid knowledge of Photoshop, Final Cut Pro, Premiere Pro, Audacity or other media editing software</li><li>Experience with visual communication principles</li><li>Familiarity with web design and content management systems</li><li>Excellent analytical and project management skills</li><li>An ability to multitask and perform under tight deadlines</li><li>Strong verbal and written communication skills</li><li>BSc degree in Marketing, Digital media or relevant field</li><li>Additional qualification in web design or animation is a plus</li></ul><p><br></p>