Marketing Manager
Job Description
<p>RESPONSIBLE FOR BUILDING THE MARKETING STRATEGY</p><p>BASED IN RIYADH</p><p><br></p><p><strong>KEY RESPONSIBILITIES</strong></p><p>* Develop strategic marketing plans and programs for the brands to achieve corporate objectives in terms of revenue, profitability and market share.</p><p>* Constantly work on improving traffic and conversion rates through tactical promotions and strategic partnerships with agencies, suppliers and key media partners.</p><p>* Prepare the annual budget and business plan for the marketing department in line with the company’s year-end targets.</p><p>* Analyze marketing trends and market situations in the region in order to adjust strategy and tactics, as well as identify opportunities to increase sales.</p><p>* Manage marketing, creative and PR agencies to ensure financial targets are met, brand positioning is consistent and relationships with third parties are maximized.</p><p>* Utilizing digital marketing tools to understand and interpret data from marketing campaigns.</p><p>* Plan and deliver promotional calendars and plans across the business.</p><p>* Create new and exciting content, bringing new ideas to the table.</p><p>* Present reports and project feedback to senior leaders within the business.</p><p>* Develop and execute event plans and timelines.</p><p>* Identify and select event venues, vendors, and suppliers.</p><p><br></p><p><strong>REQUIRED SKILLS AND EXPERIENCE</strong></p><p>* Bachelor’s Degree in marketing or related fields.</p><p>* Must be able to communicate in both Arabic and English.</p><p>* At least 5-years of experience in directing and leading in sales and marketing.</p><p>* Experience in marketing communications, with a good knowledge of restaurants and Coffee shops operations and management.</p><p>* Strong drive for results.</p><p>* Strong organizational and planning skills.</p><p>* Excellent understanding of digital marketing tools and strong analytical skills.</p>
