Search Engine Optimization Specialist

October 2, 2023

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Job Description

<p>Venues Real Estate is seeking a talented and experienced Senior Growth Specialist to drive our organic growth strategy through search engine optimization (SEO). As a Senior Growth Specialist, you will be responsible for owning the end-to-end SEO strategy for our new products and taking them from idea to launch and beyond. You will be a key strategic partner and have ownership over the SEO strategy and execution for the next phase of the Venues Real Estate platform. The ideal candidate will have a strategic mindset, exceptional grit, and proven experience across on-page, off-page, technical SEO, and backlink building.</p><p><br></p><p>Responsibilities:</p><ul><li>Develop and execute a prioritized roadmap to drive organic growth.</li><li>Build and manage a team (across in-house or agency resources) to achieve organic growth goals.</li><li>Create a content strategy and experimentation playbook and manage the execution of content development.</li><li>Identify and execute authority-building strategies to drive quality referral traffic and improve the domain authority.</li><li>Conduct research and outreach for relevant backlinks to increase website authority.</li><li>Identify optimizations and improvements to site architecture and speed and collaborate with cross-functional partners to implement high-ROI changes.</li><li>Monitor, analyze, and report on SEO performance to key stakeholders, identify issues, find root causes, and experiment with solutions to improve performance.</li><li>Develop competitive benchmarking and stay up-to-date on the latest trends and best practices within the SEO community.</li><li>Partner with the paid search team to share learnings and identify best practices in an effort to inform a holistic search strategy.</li><li>Communicate the reasoning behind our approach and help educate partners across the organization about SEO best practices.</li><li>Responsible for data gathering, reporting, and communicating progress across the roadmap initiatives.</li></ul><p><br></p><p>Qualifications:</p><ul><li>At least 3 years of relevant, hands-on SEO experience driving organic growth. You’ve both owned strategy and executed tactically, and you know what it takes to earn results.</li><li>Strong knowledge of keyword research methodologies and ability to work through large amounts of data and prioritize opportunities effectively.</li><li>Understanding of technical SEO and best practices, with experience identifying opportunities pertaining to site architecture and performance.</li><li>Proven track record of building content, backlink building, and authority-building programs from the ground up.</li><li>Experience with SEO tools (e.g. Google Search Console, SEMRush, Ahrefs, SEOClarity, Search Metrics, BrightEdge, Screaming Frog, etc).</li><li>Strong analytical skills to measure, manage, analyze, and report on KPIs.</li><li>Entrepreneurial – taking things from zero to one; strong sense of ownership.</li><li>Excellent writer, communicator, and cross-functional partner.</li></ul><li><br></li>