Vaccines Consumer Brand Manager
Job Description
<strong>Site Name:</strong> Egypt – Cairo<br><br><strong>Posted Date:</strong> Jun 7 2023<br><br>Are you a <strong>Consumer Brand Manager </strong>and energized by the challenge of being part of one of the leading pharmaceutical companies worldwide? If so, this Consumer Brand Manager – Vaccines is the one for you to explore.<br><br>As a <strong>Consumer Brand Manager – Vaccines, </strong>you will be leading the development and execution of <strong>digital brand strategies</strong> to meet evolving consumers needs aligned to business priorities, the role will be responsible to work alongside respective product/medical managers and commercial operations team for strategic planning and optimization of the utilization of existing and new 3rd party services and platforms to deliver effective omnichannel awareness campaigns for consumers where applicable.<br><br>This role will provide YOU the opportunity to lead key activities to progress YOUR career, these responsibilities include some of the following:<br><br><ul><li>Leading the planning and execution of digital innovations in close collaboration with cross functional stakeholders to achieve the set objectives.</li><li>Measure and optimize paid/owned media channels to improve depth and consistency in engagement. </li><li>Continuous performance tracking of existing paid/owned media channels to optimize experience and maximize ROIs.</li><li>Proactively seek opportunities in new platforms/services that improve accessibility and interaction with our customers.</li><li>Collaborate with relevant stakeholders to ensure that activities appropriately uphold Digital Governance.<br><br></li></ul><strong>Why you?<br><br></strong><strong>Basic Qualifications: <br><br></strong>We are looking for professionals with these required skills to achieve our goals:<br><br><ul><li>Bachelor’s degree in Business Administration and/or Pharmacy or equivalent.</li><li>At least 3 years of relevant experience in Digital Marketing / Consumer Experience roles.</li><li>FMCG industry experience is highly preferred.</li><li>Pharmaceutical/ Healthcare industry experience is not a must<br><br></li></ul><strong>Posting End Date:</strong> 15-June-2023<br><br><strong>Why GSK?<br><br></strong>At GSK, we have already delivered unprecedented change over the past four years, improving R&D, becoming a leader in Consumer Health, strengthening our leadership, and transforming our commercial execution. Now, we’re making the biggest changes we’ve made to our business in over 20 years. <strong>We’re on track to separate and create two new companies in 2022: </strong>New GSK with a leading portfolio of vaccines and specialty medicines as well as R&D based on immune system and genetics science; and a new world-leading consumer healthcare company of loved and trusted brands.<br><br>With new ambition comes new purpose. For New GSK, this is to unite science, talent and technology to get ahead of disease together – all with the clear ambition of delivering human health impact; stronger and more sustainable shareholder returns; and as a new GSK where outstanding people thrive.<br><br>Getting ahead means preventing disease as well as treating it. How we do all this is through our people and our culture. A culture that is <strong>ambitious for patients </strong>– so we deliver what matters better and faster; <strong>accountable for impact </strong>– with clear ownership of goals and support to succeed; and <strong>where we do the right thing</strong>. So, if you’re ready to improve the lives of billions, join us at this exciting moment in our journey. Join our challenge to get Ahead Together.<br><br>GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. Getting ahead means preventing disease as well as treating it, and we aim to positively impact the health of 2.5 billion people by the end of 2030.<br><br>Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a workplace where everyone can feel a sense of belonging and thrive as set out in our Equal and Inclusive Treatment of Employees policy. We’re committed to being more proactive at all levels so that our workforce reflects the communities we work and hire in, and our GSK leadership reflects our GSK workforce.<br><br><strong>Contact information:<br><br></strong>You may apply for this position online by selecting the <strong>Apply now</strong> button.<br><br><strong>Important notice to Employment businesses/ Agencies<br><br></strong>GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK’s commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.
