Sales Executive – Cityscape

Job Description

Company Description

Informa PLC is a leading international events, intelligence and scholarly research group.

Our purpose is to champion the specialist. Through hundreds of powerful brands we work with businesses and professionals in specialist markets, providing the connections, intelligence and opportunities that help customers grow, do business, make breakthroughs and take better informed decisions. Informa is listed on London Stock Exchange and a member of FTSE 100, with over 11,000 colleagues working in more than 30 countries.

Each of our five operating divisions has a distinct focus:

Informa Connect aims to provide expert content you cannot Google, and access to specialist networks and communities, through major branded annual events and specialist digital communities and content services.

Informa Markets creates global platforms for industries, specialist markets and customers to trade, innovate and grow, delivering over 550 events annually, specialist digital content and actionable data solutions.

Informa Tech aims to inspire the global technology community to design, build and run a better digital world by providing research, media, training and events to specialist technology communities worldwide.

Taylor & Francis commissions, curates, produces and publishes scholarly research and reference-led content in specialist subject areas, advancing research and enabling knowledge to be discovered and shared.

Our fifth division is Global Support, which provides shared, efficient business services and function-specific expertise to each of Informa’s operating divisions.

Job Description

The Role

The Sales Executive is responsible for achieving and exceeding individual sales targets in accordance with the sales plan, through effective lead sourcing, client and relationships management.  The Sales Executive will provide a professional level of customer service and account insight to prospective exhibitors.

Job Summary/Responsibilities

• Research and seek new leads, ensuring an active and ongoing sales pipeline 
• Achievement of individual sales revenue targets within timelines
• Maintaining consistent and productive number of calls and meetings on a weekly basis
• Monitoring and enhancing exhibitor satisfaction levels
• Timely & accurate reporting of sales results and activities

Main Duties & Responsibilities:

Sales

• Achieve and exceed set revenue targets for the assigned products and events in accordance with the sales plan
• Drive to seek new business leads, responding promptly and professional to incoming enquiries
• Build and maintain strong client relationships
  • New business
    • Developing new business and revenue streams, including sponsorship and other non-square metre revenue sources through market research, telephone contact, industry networking and client meetings
    • Actively seek/ research and generate new leads across the sector
    • On-site account management to achieve high exhibitor satisfaction levels
  • Customer retention
    • Once new customers have been built you need to account manage achieve high exhibitor satisfaction levels
    • Ensuring adherence with exhibitor satisfaction guidelines
    • Securing feedback to be assessed on improvement strategies, and building relationships further

Reporting

• Data capture of sales activities/calls and updating the CRM
• Completion of sales progress reporting (e.g. revenue vs target, activity reporting etc.
• Continually monitor and research the market using online resources, gaining customer feedback, attending competitor events where appropriate, and industry networking
• Awareness and understanding of floor plan optimisation
• Effective communication with other internal departments including operations, marketing, finance to maximise client experience.
• Perform any other duties commensurate with the grade and level of responsibility.

Qualifications

Minimum Education Level:

• Educated to degree level or equivalent

Background Knowledge, Skills & Experience:

Essential

• Experience in sales and used to working towards targets
• Highly driven and self-motivated
• Computer literate and proficient in the use of commonly used business software
• Effective verbal and written English communication skills
• Strong interpersonal skills
• Attention to detail
• Numerate

Desirable

• Awareness of exhibition industry
• Tele-sales, media-sales
• Relevant industry knowledge ideal
• Spoken Arabic

Additional Information

We know that sometimes the ‘perfect candidate’ doesn’t exist, and that people can be put off applying for a job if they don’t fit all the requirements. If you’re excited about working for us and have most of the skills or experience we’re looking for, please go ahead and apply. You could be just what we need! We believe strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed. As such, Informa is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, colour, ancestry, national origin, religion, or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, citizenship, or other  protected characteristics under local law.