Social Media Specialist

Job Description

• Manage company account for Social Media (Facebook, Twitter, LinkedIn, Instagram).
• Collaborate with the required professionals to generate up-to-date and captivating content on digital media.
• Plan a comprehensive social media strategy for improving the outreach of the organization.
• Track KPIs for social media activities and conclude practical results of the company’s promotional activities.
• Indulge in continuous efforts to improve online reader engagement by thorough SEO analysis.
• Stay up to date with the latest social media best practices and technologies.

Skills

• Proficient in analyzing Key Performance Indicators that define the effectiveness of social media campaigns.
• Skilled in handling content planning, ideation, creation, and delivery for platforms like Facebook, LinkedIn, Instagram, and Twitter.
• Knowledge of metrics like referral, organic, and social traffic, along with an understanding of SEO parameters.
• Proficient in creating original content as per the requirement of the company and target audience.
• Excellent grasp of conventional and modern communication channels for conveying the desired message effectively.
• A cheerful individual with a zeal to understand the target audience and devise social media plans accordingly.