Digital Marketing Manager

Job Description

<p>The ideal candidate will expand the agency client’s brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player. </p><p> </p><p>Responsibilities</p><ul><li>Develop and oversee the digital and social strategy for Mounagi’s clients</li><li>Develop and establish a comprehensive marketing automation strategy</li><li>Upgrading Mounagi’s digital capabilities with key stakeholders, as well as implementing best practice social media and digital marketing trends for profitable growth</li><li>Building and leading the digital team to plan, create and implement a comprehensive comms and social media strategy to increase reach, number of followers and engagement, and ultimately to drive revenue.</li><li>Researching and analysing performance drivers to improve future campaign profitability/growth and contributing towards yearly marketing budgets, KPIs and sales forecasts</li><li>Communicate on a regular basis with all relevant stakeholders including sales &amp; marketing teams and IT department to ensure all digital efforts are fully synced up</li><li>Social Media campaigns crafting and management from concept to execution </li><li>Plan and manage budget across all digital channels and platforms </li><li>Website development project management in collaboration with developers and designers</li><li>Lead the Content Strategy / CX and UX in collaboration with copy writing team</li><li>Develop SEM and paid digital / social campaigns</li><li>Identify new digital channels and platforms &amp; create new digital products for Mounagi’s clients to expand our digital portfolio</li><li>Creating automated drip campaigns – customer journey and profiling</li><li>Creating and managing targeted email campaigns</li><li>Lead e-detailing projects, CRM management and Veeva submissions</li><li>Keep abreast of the latest digital trends and continued advancements in digital technologies and marketing best practices</li><li>Constantly strive to discover and adopt emerging technologies, digital innovations, and new platforms and systems to optimise organizational productivity and effectiveness.</li><li>Manage the digital team to ensure achieving the agreed digital plans and requirements</li><li>Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)</li></ul><p><br></p><p> Requirements and skills:</p><ul><li> +5 years of experience in a similar role (qualified chartered marketer is preferable)</li><li>Agency background</li><li>Medical background is a plus</li><li>Excellent communication and interpersonal skills</li><li>Ability to prioritise and manage multiple projects in a fast-paced environment</li></ul><p><br></p><p>Kindly note that it is a<strong> (Full-time)</strong> job from the office (Location: Zahraa El Maadi)</p><p>Working hours 09:00 – 18:00 Monday – Friday</p><p><br></p><p><br></p><ul><li> To Apply Send us an email with your resume on&nbsp;joseph@mounagi.com</li></ul>