Content Marketing Specialist

Job Description

Our Client based in Beirut, Lebanon is a global distributor of Electronic Components, offering Supply Chain solutions for PCB Assemblers, and Technical Support for the Circuit Designers. Seeking to hire a new “HR Specialist” in their office.<p><br></p>The position will be reporting to the Marketing Director.<p><br></p><strong>Job Summary:</strong><p><br></p>The Content Marketing Specialist is responsible for creating, editing, and promoting content<p><br></p>that effectively communicates our brand message. The role requires excellent storytelling skills,<p><br></p>a strong understanding of how to reach and engage audiences on various digital platforms,<p><br></p>and the ability to analyze content performance.<p><br></p><strong>Duties &amp; Responsibilities:</strong><p><br></p><ul><li>Develop and execute a content marketing strategy that drives high engagement.</li><li>Collaborate with design and strategy teams to produce high-quality content.</li><li> Create, edit, and optimize content (written, video, and photo).</li><li> Manage content distribution to online channels and social media platforms to increase</li><li>web traffic.</li><li> Conduct keyword research and use SEO guidelines to optimize content.</li><li>Analyze content performance metrics and make changes as needed.</li><li> Collaborate with other departments to create innovative content ideas. <br></li></ul><p><br></p><strong>Requirements &amp; Skills:</strong><p><br></p><ul><li> Bachelors degree in marketing, English, journalism, or related field.</li><li> Proven work experience as a Content Marketing Specialist or similar role.</li><li>Proficiency in Content Management Systems (CMS), Google Analytics, and SEO tools.</li><li> Excellent writing and editing skills.</li><li> Strong research and analytical abilities.</li><li> Knowledge of social media platforms and best practices.<br></li></ul>